Instant Results
Free Sales-Marketing Integration Assessment
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- +44 (0)1134 033 306
- hello@brainstormclub.com
Understanding your customers isn’t just an advantage—it’s a necessity. This workshop will empower you with practical techniques for deeply understanding customer behaviour, preferences, and needs.
Business leaders will learn to develop comprehensive research plans to gather valuable data through various methods. This intensive, hands-on session will show you how to integrate customer insights into your business and marketing strategies, keeping you ahead of the competition and precisely meeting customer demands.
Learn methods for collecting customer data, understand what it will reveal, and recognise its limitations.
Grasp the importance of planning your research to align with desired insights and business outcomes.
Understand how to connect customer insights with business results and ensure team alignment.
Gain clarity on the roles and responsibilities of conducting effective research.
Understand the strengths and limitations of various data types in providing customer insights.
Identify appropriate sources for collecting data to gather valuable customer insights.
Engage in hands-on activities to apply the techniques directly to your business.
Workshops are limited to 8 participants to ensure personalised attention and an interactive learning environment.
Learn from current case studies demonstrating successful customer research.
Our instructors are experienced university lecturers with a wealth of industry knowledge.
Devon is a Chartered Marketer and University Lecturer with an MSc in Digital Marketing, bringing over 12 years of diverse marketing experience. Read more
Carl is a skilled business educator with ten years of experience delivering workshops in post-92 HE institutes and working with businesses in consultancy roles. Read more
We’ll have another date up very soon, but we can also offer tailored and private workshops for your needs.
