We’re excited to share that Brainstorm Club has been selected as one of ten innovative startups for the prestigious Leeds Go-to-Market Launchpad programme. This milestone marks an exciting step forward in our mission to help businesses unlock their revenue potential through better alignment between sales and marketing teams.
Yorkshire Innovation in Revenue Operations
The Leeds Go-to-Market Launchpad, developed through a powerful partnership between L Marks, the University of Leeds, Leeds Beckett University, and Leeds City Council, represents more than just an accelerator programme. It’s a testament to Leeds’ growing status as a hub for technical innovation, with the city now ranking second nationally for tech and fourth for digital economy growth.
Our selection for this programme aligns perfectly with our vision of transforming how B2B companies capture revenue opportunities. Through the programme’s intensive bootcamp and eight-week accelerator, we’ll be developing new diagnostic tools that will help both established businesses and scale-ups optimise their revenue operations more effectively.
What This Means for Our Clients
This development brings several exciting opportunities for businesses working with Brainstorm Club:
Enhanced Diagnostic Capabilities
Through the programme, we’re developing innovative tools that will help identify revenue capture opportunities more precisely. These developments will enhance our ability to help teams work together more effectively and capture revenue that’s currently being missed.
Corporate Engagement Insights
The programme includes valuable Corporate Engagement activities, including Innovation Roundtables with senior corporate innovators. These insights will directly benefit our clients, particularly when scaling operations and building enterprise-ready revenue processes.
Expanded Knowledge Base
Our participation in the programme connects us with leading minds in business growth and innovation. This knowledge will strengthen our ability to help businesses build scalable revenue operations that can grow without proportional cost increases.
Looking Forward: Innovation in Revenue Operations
The Leeds Go-to-Market Launchpad programme, supported by the UK Government’s Shared Prosperity Fund, provides a platform to further develop our vision of becoming a leading revenue operations optimisation platform. We’re particularly excited about:
- Developing new diagnostic tools that will help teams identify revenue opportunities more effectively
- Creating scalable solutions that work for both established businesses and scale-ups
- Building frameworks that help teams collaborate more efficiently
- Expanding our capabilities to help businesses scale internationally
Why This Matters for Yorkshire Businesses
Leeds has seen over 1,500 startups launch in the past five years, creating a vibrant ecosystem of growing businesses. Many of these companies face similar challenges in aligning their sales and marketing operations effectively. Our participation in the Launchpad programme strengthens our ability to help these businesses capture their full revenue potential.
What’s Next
Over the coming months, we’ll be sharing insights and developments from our journey through the Launchpad programme. We’re particularly excited about the new diagnostic tools and frameworks we’re developing, which will help more businesses transform how their teams work together to capture revenue opportunities.
For businesses interested in learning more about how we can help optimise their revenue operations, we invite you to try our revenue capture assessment tool or get in touch to discuss your specific needs.
